Social Media is one of the most lucrative mediums for businesses to promote their brand. Today a business can’t really flourish if they’re not deploying at least a few social media platforms in their marketing plan. Instagram, Facebook, Twitter, you name it – these are the biggest mediums to use to your advantage. But it is a true hassle to navigate all of them and that’s why a social media automation software is your best friend. Well, if you don’t have the budget for a social media manager that is – and even they use this kind of software in their job.