Social Media Impression VS Reach VS Engagement: Understanding The Difference

If you use social media to promote your brand or any other business, you’ve probably come across the terms ‘impression’ and ‘reach’ and ‘engagement.’ While it’s easy to mix them up, there are some important distinctions to be made between the two. Impression, reach, and engagement are the top social media metrics that influence your… Read More


101 Guide To SkyRocket Your YouTube Engagement

YouTube appears to be under-utilized for building social media engagement in the marketing and advertising industry, despite the expanding use of social media platforms. When used to its greatest extent, this platform has shown to be incredibly effective. This network is built on video marketing and provides a platform for a massive amount of online… Read More

social media engagement posts

08 Spine-Chilling Ideas For This Halloween

Fall is here and, Halloween is right around the corner! Halloween is a unique holiday celebrated by people of all ages all around the world. As a result, it’s a popular event among marketers. It’s simple enough to join in the excitement with just a few Halloween social media engagement posts ideas. While you’re at… Read More

5 Tips to Build More Influential Social Media Presence

Need to form a solid social media presence or reinforce your current one? We’ve developed tips to renovate your social presence for the improved, deprived of going poverty-stricken.  Have you ever questioned yourself about how topmost brands have such a strong social media presence? They’re simply detectable, become declared regularly, and appear to just be… Read More

Expert Level Social Selling Tips To Increase Social Media Presence

Do you remember how we used to rely on traditional commercial advertising to keep our customers informed about new products? Now that the era of digital transformation has taken over, everything took a 360-degree turn, from the way we communicate to establishing a relationship, even to the way we buy products. As technology advances, a… Read More

Top 7 Social Media Trends to Watch for In 2021

Social media platforms have been evolving over the period of time. And due to the changes in their algorithmic patterns, the current new social media trends are also changing. For example, take a look at stories getting such popularity on social media. A few years back, stories were only a feature on Snapchat. But now,… Read More

7 Steps to Engage Your Audience on Social Media

Social media has become an inevitable part of the business world. It provides the best way to connect and communicate with the audience. Whether it’s a startup or a well-established organization, everyone uses social media to reach their audience and drive more traffic to their website. But to be a leader in your industry, you… Read More