There was a time when content marketing was all about creating & promoting blog posts, infographics, white papers, and other static media. But as the internet topography shifts, “content” is increasingly being interpreted as “video.” When it comes to the most effective channels for video marketing, YouTube—the original video platform—remains a major player for marketing… Read More
The spookiest season is here, so put out the pumpkins, hang up the cobwebs, and get out your costume from the back of the closet. Halloween is a great reason to embrace your inner child, binge on chocolate, and have some fun with your social media posts. Businesses devour a lot of money on marketing… Read More
Marketing automation is a method of automating repetitive marketing tasks using the software. A marketing automation system streamlines and simplifies all these processes for swifter work execution and a more promising consumer experience. Marketing teams can automate time-consuming processes like email marketing, social media posting, and even ad campaigns to save time and deliver a… Read More
What is Social Media Management? Social media management is managing your online presence, whether personal or business, on social media management platforms like Facebook, Instagram, and Twitter by creating, publishing, and analyzing content you post. Furthermore, it is also creating, scheduling, analyzing, listening and engaging with content posted on social media platforms.You can use tools,… Read More
Twitter analytics is not just the likes on your tweets! It is the best place to learn how your business is performing on the platform through its content performance and audience engagement. Twitter analytics measure different metrics and help you understand where your content needs improvement by delivering you data on your tweet performance, audience… Read More
Are you looking to grow your business with Twitter? And, not yet using trending Twitter hashtags to widen your following? If you are not using trending Twitter hashtags to grow your reach on Twitter, it is a missed opportunity on crucial metrics like engagement and prospective impressions. Every social media marketer understands the value… Read More
Tools for social media management are an inseparable part of a new-age digital society when social media presence is imperative to attract more customers to your brand. Social media marketing is complex, but the right tools for social media management can ease out the complexities of modern social workflow, comprising a four-step loop of content… Read More
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